Qwamplify - Creation SEO Subsidiary Statum + Bilendi (Equity Method)
Boursorama•20/11/2018 à 18:05
The Media division is once again expanding its offering to accelerate organic growth.
The Group, which is experiencing strong growth in its Media business (performance advertising, SEA, Social Ads, Programmatic, + 70% in the 3rd quarter of 2018), has created Statum, a subsidiary dedicated to natural referencing, SEO (Search Engine Optimization).
Statum, co-directed by Brice Aquilina (formerly I-prospect), naturally reinforces the Group's Media offer, a business that is perfectly complementary to the paid search engine indexing (SEA).
With a team of experts specializing in each Media, the Group is once again expanding its product range and continues to expand to accelerate organic growth.
The Group also announces the equity accounting of Bilendi in its consolidated financial statements
Following the entry of Julien Braun, director of the Qwamplify group, on the Bilendi Board of Directors, the Bilendi shares will be accounted for under the equity method in the consolidated financial statements.
Due to the inclusion of significant influence as from the end of June, the result will not be accounted for using the equity method until next financial year.